At Least 50% of Enterprises Will Adopt Social Collaboration This Year


Today’s IP news roundup highlights some of the latest headlines in network security, big data and more:

  • Reportlinker.com has published Social Business Services in the Cloud: Market and Forecast Analysis 2013-2018. According to the report, at least half of global enterprises will adopt social collaboration this year. Meanwhile, enterprise social and cloud collaboration software platform revenue is expected to reach $5.9 billion by 2018. The growth of social collaboration is driven by its promise “to transform customer information into a competitive advantage through a combination of insights and real-time customer experience/perceptions.” For more information, see the Social Businesses in the Cloud press release.   
  • Weekly disaster recovery (DR) system testing is critical to protecting your network and ensuring business continuity. According to a CloudTweaks blog post, “Regardless of your DR solution of choice, the fact remains that frequent changes in your environment make the case for ‘Always Be Testing’ — weekly, full DR tests that account for every change that was made to a company’s system.” The post outlines common DR pitfalls, along with ways you can ensure a seamless backup and recovery process. For more information on why weekly DR system testing is important, see CloudTweaks.  
  • The key to preventing Shodan attacks is to understand your enemy. eSecurity Planet doesn’t want you to panic about Shodan, “a penetration testing search engine [that], it is said, reveals critical infrastructure like network servers, routers and even printers, empowering hackers to attack victims ranging from small businesses to public utilities.” The blog has published a description of exactly what the search engine can see, along with tips on how to prevent attacks. For information on how to protect yourself from Shodan, see the eSecurity Planet article.  
  • Big data will cause big disillusionment. Gartner has stated that big data is entering a “trough of disillusionment”, where people lose interest as the technology fails to yield the desired results. However, FCW.com does not believe this is a bad thing, as the trough of disillusionment is “a predictable phase, and one through which other emerging technologies such as cloud computing and tablets have passed. Over the years, research has proven that entering the trough of disillusionment is actually a positive sign, signaling that a given technology is reaching a point of maturation.” FCW.com also states that the organizations that pass through this stage will move towards enlightenment and increased productivity. For more information on the ebb and flow of big data, see the FCW.com article.  
  • And finally … despite the “trough of disillusionment”, Canadian electronics chains are using big data to drive sales of high-end items. According to the Huffington Post, The Source and Charlie Brown have used big data to determine that $650 models of a particular item were selling better than the $150 model. So they discounted the low-end model and stocked more of the high-end model. Sales in both categories rose, with sales of the higher-priced model jumping 40%. For more information on how big data is producing big results, see the Huffington Post article.

What is your take on today’s news? Feel free to share your opinions below.

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